Poetic Project

ADERERROR’s ‘Poetic Project’ transcends the boundaries of a conventional brand campaign,
emerging as an artistic initiative that expands the spectrum of an artist through narrative-driven creativity while rendering youth in its layered complexity.’

ADERERROR’s ‘Poetic Project’ transcends the boundaries of a conventional brand campaign,
emerging as an artistic initiative that expands the spectrum of an artist through narrative-driven creativity while rendering youth in its layered complexity.’

Through this project, ADERERROR goes beyond the visual spectacle of fashion, reinterpreting the artist’s authenticity and identity through its distinct aesthetic perspective, and delivering a new dimension of artistic message—the ‘Poetic Universe.’

Through this project, ADERERROR goes beyond the visual spectacle of fashion, reinterpreting the artist’s authenticity and identity through its distinct aesthetic perspective, and delivering a new dimension of artistic message—the ‘Poetic Universe.’

As the first protagonist of the ‘Poetic Project,’
Byeon Wooseok has been appointed as ADERERROR’s first official ambassador, embodying a persona long explored by the brand while representing the spirit of the times. Together with ADERERROR, he will embark on a mysterious journey that shapes and unfolds the narrative of the project.

As the first protagonist of the ‘Poetic Project,’
Byeon Wooseok has been appointed as ADERERROR’s first official ambassador, embodying a persona long explored by the brand while representing the spirit of the times. Together with ADERERROR, he will embark on a mysterious journey that shapes and unfolds the narrative of the project.